Marketing & sales strategies for reopening
As taprooms and restaurants reopen, brewers are facing many new challenges and must continue to adapt. How do you balance a need to drive sales while following local regulations and making employees and customers feel safe? With help from Paul Hadfield of Spinnakers, we share tips for reopening – from business policies to cleaning procedures to marketing and sales strategies. Armed with these tips, you'll be ready to provide a great customer experience both inside and outside of the taproom.