Crafty Marketing Awards winners announced

Annual awards program sponsored by Ekos recognizes 12 craft beverage businesses for their creative marketing efforts

CHARLOTTE, N.C. (Aug. 11, 2021) – Today, Ekos is announcing the 2021 Crafty Marketing Awards winners. The awards program, in its second year, recognizes the most innovative and creative marketing campaigns created by craft beverage companies. The awards are hosted by Ekos, the leading business management software for craft manufacturers.

The judges selected twelve winners across nine categories. In addition to breweries and cideries, this year’s winning campaigns also include hard seltzer and kombucha. The 2021 Crafty Marketing Awards winners are:

  • Fernson Brewing Company, Best Overall
  • Royal Bliss Brewing, Best Use of Social Media
  • Backcountry Brewing & Marz Community Brewing Company, Outstanding Charitable Campaign
  • Cape May Brewing Company, Best Product Launch
  • Great Notion Brewing & Bandido Brewing, Best Packaging Design
  • War Horse Brewing, Innovative Marketing Campaign
  • Laughing Sun Brewing Company, Creative Video Production
  • Two Docs Brewing Company, Best Event
  • R&B Brewing & Motherlove Ferments, Judges’ Choice

“Many craft beverage businesses were able to grow last year due to their flexibility, creativity and perseverance, as they embraced ecommerce, launched new products and found new ways to market to their customers,” said Josh McKinney, CEO of Ekos. “Once again, we were impressed by the ingenuity of our industry and are thrilled to recognize the best of the best in craft marketing campaigns.”

Nominations were judged by a panel of industry experts: John Kelley, co-founder and CEO of Craftpeak, Alex Oster, head of marketing at Arryved, Kaitlin Stratis, content and brand manager at Commerce7, Warren Bondi, founder of Beer Marketeers, Julie Rhodes, consultant at Not Your Hobby Marketing Solutions, Kaitlyn Russell, director of marketing at Wineshipping, Andrew Coplon founder of Secret Hopper, Elliott Antal, senior digital marketing manager at Ekos and Taryn Rossi, manager of customer success at Ekos.

To read about the winning campaigns, visit the Ekos blog.

About Ekos
Founded in 2014 and headquartered in Charlotte, N.C., Ekos is the leading business management software for craft producers of beer, wine and cider. With more than 15,000 users on six continents, Ekos helps makers manage their day-to-day operations in inventory, production, sales and accounting. As a central digital hub, Ekos delivers valuable insights, drives efficiencies and profitability, and eliminates the need for spreadsheets and manual record-keeping. Ekos is backed by Noro-Moseley Partners. To learn more, visit

Elizabeth Strickert
Senior Communications Manager

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Written by Ekos